CARTOON LICENCING
April 1st, 2002
BY MARK ROWETHE EAST Asian rights holder for cartoon characters such as Garfield is to lower prices for copyright products including books and comics in a groundbreaking attempt to combat rampant counterfeiting and piracy in Thailand. RM Licensing, which is based in Hong Kong, has said that the prices of licensed items will never be more than five per cent higher than the market price of fake products in Bangkok. The move, which covers books, comics, plus spin-off products including T-shirts, other clothes such a nighties, toys and dolls, will not result in a ...
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