BUSINESS COACHING GROWING RAPIDLY IN BRAZIL; BUT VARIABLE QUALITY REMAINS AN ISSUE

BY STEPHEN EISENHAMMER, IN RIO DE JANEIRO BUSINESS coaching in Brazil has been growing significantly in the past few years, with a significant escalation in the number of coaches, coaching companies and training providers. Business coaching has spread rapidly from its beginnings in the Brazilian subsidiaries of big international firms, to big national companies such as industrial conglomerate Votorantim, and even now to many mid-size businesses and the public sector. According to Joseph O'Connor, co-founder of Lambent do Brasil - the first coaching company in ...


Full access to this article can be arranged with permission from the client that first ordered it. Please contact us to request access. Entries are uploaded to our archive at least one year after being published by a client – free access is restricted to International News Services journalists for background research only. The article date indicates when copy was filed to a client, not when posted to this archive. Upon client requests, International News Services will remove such articles from the archive or not upload them in the first place. They are included to demonstrate the breadth of topics undertaken by the agency and also to help promote clients’ coverage.