BIG TURNOUT AT COSMOPROF/PACK COULD SIGNAL GOOD TIMES AHEAD FOR PERSONAL CARE PRODUCT SECTOR

IF the record turnout at this year’s edition of the cosmetics and personal care industry’s premier international trade fair, Cosmoprof Worldwide Bologna (March 20-23), in Italy, is a sign of resilience amidst the still weak global economy, than the future is starting to look bright for the beauty business. The hustle and bustle in Bologna indeed signalled that economic recovery might finally be sufficient to bring personal care product sales to pre-crisis levels. Years-long depressed economies have, however, left their mark on consumer behaviour, with the ...


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