BIG DATA HELPS PHARMA COMPANIES DESIGN DRUGS, BUT CHALLENGES ABOUND

Big data is creating a growing range of opportunities that can help the global pharmaceutical industry develop and manufacture drugs more effectively. However, the industry faces a number of challenges in the way it manages and analyses the increasingly broad range of data that is available, with collaboration essential for the industry to capitalise on the potential of the big data explosion. That was the key message from an inaugural Big Data in Pharma conference, organised by business information company SMi and held in London on May 12-13.A key focus of the ...


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