BEAUTY INDUSTRY LOOKS TO LABELLING AND DECORATION TO DELIVER ADDITIONAL SUSTAINABILITY
August 1st, 2018
BEAUTY product labelling and decoration might not be the most obvious way for a brand to boost sustainability, but such is the pressure to green-up, such considerations are being woven into product appearance.
Edinburgh, Scotland-based UWI Technology Ltd is a case in point. It offers a smart labelling system that shows when a product is safe to use and when it is not so, its marketing manager Anna Cuthbert told SPC. This has been fuelled by the growing “food-for-skin trend meaning products are packed with vitamins, probiotics and this has led to shorter shelf ...
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