AUSTRALIA: FOCUS ON QUALITY AND NICHE MARKETS WILL SLOW INDUSTRY’S DECLINE

When Adrian Bressan started working in the Australian knitwear industry 50 years ago, there were hundreds of competing factories in Australia - but today, his A&B Knitwear, in Melbourne is one of only few left. "With all the cheap imports, the other knitters closed down," Mr Bressan said. His company was able to survive Australia’s high labour and capital costs by specialising in high-end products, using the best wool available. "We are only using ultra-fine Merino and that's one of the factors keeping us ahead.” Diversification, along with quality, is ...


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