ITALIAN CLOTHING MANUFACTURERS FACE SHORT-TERM DISRUPTION AND MEDIUM-TERM SALES OVER COVID-19

WHILE clothing manufacturers within Italy have not been told to close outright in the country’s bid to fight the Covid-19 virus, many have been subject to major disruption during this health emergency. A drop in demand for clothing and textiles in China and the cancellation of fairs and missions both abroad and in Italy have hit brands hard, with events being called off and many catwalk shows at Milan Fashion Week (18-24 Feb 2020) having taken place behind closed doors as the virus outbreak gathered strength. Domestic demand took a further dive on March 11, ...


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