BRITAIN BLOCKS CHEESE ADS
January 1st, 2007
BY MONICA DOBIEBRITISH cheese makers are angry over a UK government decision to ban television advertising of cheese to children because it has been labelled as a fatty food potentially promoting obesity.The outrage follows a decision by the UK's Office of Communications (Ofcom) to prohibit the advertising of food and drink products that are high in fat, salt and sugar during programming appealing to children under 16. Ofcom asked the UK Food Standards Agency (FSA) to determine which products were affected by the ban and found a 100-gram serving size of cheese ...
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