ECJ BLOCKS AMERICAN ‘LA MER’ TRADEMARK BID
October 1st, 2007
BY KEITH NUTHALL
THE EUROPEAN Court of Justice's (ECJ) Court of First Instance has dismissed a bid by American cosmetics company La Mer Technology Inc, of New York, to secure European Union (EU) trademark rights to its mark 'La Mer' for cosmetics, soaps, perfumes and other personal care products. The court backed Laboratoires Goëmar, of Saint-Malo, France, which successfully claimed there was a risk of confusion with its previously registered 'Laboratoire de la Mer' mark, which covers cosmetics and perfumes.
ENDS
THE EUROPEAN Court of Justice's (ECJ) Court of First Instance has dismissed a bid by American cosmetics company La Mer Technology Inc, of New York, to secure European Union (EU) trademark rights to its mark 'La Mer' for cosmetics, soaps, perfumes and other personal care products. The court backed Laboratoires Goëmar, of Saint-Malo, France, which successfully claimed there was a risk of confusion with its previously registered 'Laboratoire de la Mer' mark, which covers cosmetics and perfumes.
ENDS
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